Participatory DesignParticipatory EvaluationParticipatory InteractionParticipatory LearningParticipatory Planning
Heat Map Voting

- Duration
- 10 minutes
- Participants
- 4-20 people
- Areas of application
- Educación y formaciónDesarrollo comunitarioGestión organizacional y empresarialPlanificación urbana y ruralSalud y bienestar socialArte, cultura y creatividadSostenibilidad y medio ambientePolíticas públicas y gobernanzaInnovación y diseñoInvestigación y evaluaciónResolución de conflictosTecnología y entornos digitalesParticipación ciudadana y social
- Participation level
- ColaboraciónDecisión conjuntaEvaluación participativaGeneración de conocimiento
- Target audience
- EducadoresFacilitadoresEstudiantesLíderes comunitariosONGs y colectivos socialesEquipos empresarialesFuncionarios públicosDiseñadores creativosInvestigadores
Heat Map Voting is a prioritization technique that helps participants identify specific elements within a set of ideas or proposals. Instead of voting for entire ideas, participants use multiple colored dots or marks to vote on particular features or components. This creates a visual "heat map" that highlights the most valued aspects. This method is ideal for innovation sessions, decision-making, and collaborative work.
Preparation
Materials
- Large sheets or cards with sketches, ideas, or proposals.
- Whiteboard, wall, or surface to display the ideas.
- Small colored stickers or markers.
To run the activity virtually:
Collaborative platforms can be used that allow participants to add visual marks or dots to shared documents or interactive digital whiteboards.Step-by-step instructions
- Present the ideas or sketches
- Display all the ideas on an accessible surface.
- Briefly explain each proposal to ensure everyone understands them.
- Define the voting criteria
- Remind participants of the objectives and success metrics.
- Explain that votes should be placed on specific elements within the ideas.
- Conduct the voting
- Provide each participant with an unlimited number of stickers or markers.
- Ask them to distribute their votes over the elements they find most important.
- Observe the heat map
- Identify areas with the highest concentration of votes.
- Recognize patterns and trends.
- Discussion and prioritization
- Analyze the most-voted elements and discuss the reasons behind them.
- Conduct a second round of voting if necessary.
Purpose
Heat Map Voting facilitates the prioritization of key aspects within a set of ideas in a visual and collaborative way. It is useful in innovation processes, strategic planning, and group decision-making.Required materials
- Large sheets or cards with sketches, ideas, or proposals.
- Whiteboard, wall, or surface to display the ideas.
- Small colored stickers or markers.
- Clock or timer to manage the voting time.
- Sticky notes for additional comments.
Platforms
Practical recommendations
- Ensure that participants understand the voting criteria.
- Use different colors to represent different criteria.
- If there are too many options, divide them into categories before voting.
- Allow each person to vote individually before group discussion to avoid influence.
- Complement with other prioritization techniques if needed.
Inspiration
Inspiration: Variations for Different Uses- Multi-criteria voting: Assign different types of stickers for aspects like impact, feasibility, and innovation.
- Team voting: Divide participants into small groups to compare results.
- Justified voting: Participants explain their choices.
- Progressive voting: Conduct an initial general round, then vote again among the top-rated options.
- Reverse heat map: Identify elements that raise doubts instead of the most valued ones.