Preparation
01 · Define the purpose
- Identify the goal of the brainstorming session: solving a problem, generating ideas for a project, or exploring new concepts.
02 · Choose the topic or challenge
- Formulate a clear question or central problem to guide the activity. Example: "How can we make our community more sustainable?"
03 · Prepare the materials
- Large paper, flip charts, whiteboards, or digital tools (Miro, Padlet, Google Jamboard alternatives).
- Markers or sticky notes to record ideas.
04 · Establish basic rules
- No criticism or judgment of ideas during the initial phase.
- Encourage creativity and free association.
- Promote building upon others' ideas.
Step-by-step instructions
1
Introduce the purpose
- Explain the objective of the exercise and the importance of generating ideas without restrictions in the first phase.
- Share the basic rules to ensure a safe and creative environment.
2
Present the topic or challenge
- Formulate the question or describe the problem the group will address.
- Ensure all participants understand the context and scope.
3
Idea generation
- Participants share their ideas aloud, writing them on paper, whiteboards, or digital tools.
- Encourage participants to think creatively and build on others' ideas.
4
Grouping and initial analysis
- Once a broad list of ideas is generated, group similar or related ones together.
- Identify patterns, recurring themes, or promising areas for further exploration.
5
Prioritization and selection
- Use tools such as voting, impact matrices, or group analysis to identify the most viable or interesting ideas.
6
Group reflection
- Discuss the results of the process:
- Which ideas are the most feasible or innovative?
- What did they learn by hearing others' perspectives?
- How can these ideas be applied to the problem or challenge presented?
7
Closing and next steps
- Summarize the selected ideas and set an action plan to develop or implement them.
Materials
Whiteboards, flip charts, sticky notes, or collaborative digital tools.
Markers or pens for recording ideas.
Digital tools
Practical recommendations
Encourage creativity
Motivate participants to propose bold or unconventional ideas.
Avoid initial judgments
Maintain a safe environment where all ideas are welcome.
Document all ideas
Record every proposal, even less viable ones, for future reference.
Promote collaborative building
Encourage participants to build on others' ideas.
Inspiration
- Create a collaborative brainstorming session, Questiory.
